Bridging the transition from analog film to digital video, I taught software production classes at the Bay Area Video Coalition and beta tested Adobe's earliest versions of Photoshop, Premiere and After Effects - even while it was still a CoSA (Company of Science and Art) product.
On the Silicon Graphics campus in Santa Clara, at a launch party for their Indy machine, I saw Mosaic, the first GUI Web browser, and became a Web convert.
Moving to Montana in 1995 to raise a young son, I volunteered to produce a Public Service Announcement for the Helena School District about the importance of using the Web. Seventeen years later, that PSA went viral on YouTube for the accuracy of its predictions.
Hired in 1998 as the first Webmaster for Blue Cross Blue Shield of Montana, I integrated RightNow Technology's CRM and Ektron's CMS software into the BCBSMT website. In addition to building and maintaining an array of the company's sites, my video production skills were utilized in national conferences. After eleven years, I left to do work that better satisfies my soul.
In 2010, I returned to the Bay Area to attend Oaksterdam University and contribute Web communications support to the Proposition 19 Cannabis legalization campaign. An attraction to handmade foods also drew me to sample life as a Cheesemonger for Cowgirl Creamery while earning certification in cheese making, food production, and health safety requirements.
I am a technophile, media producer, soccer/hockey mom. My company, cgMediaWorks, illuminates the intersection of technology, culture and human nature.
Cynthia Gaffney ~ cg